Sometimes advertising means producing simple, factual, well written ads. Sometimes it means producing an outrageous idea that imparts little or no product information.
There's a time & place for both. I"I don't create art. I create design solutions that produce results."
Design creates perceptions & influences people's views.
Design differentiates one product from another, one brand from another and one company from another.
The most successful companies are those that place the greatest emphasis on design throughout their organization. We pass posters, read newspapers and magazines, see tv, hear the radio, see designer labels or tee shirt messages on the people we pass, see buses, get email, log on.
Messages, messages everywhere we look. Some we remember, some we do not.
An experienced brand development and marketing professional with a significant, proven track record across a broad range of industries. Board level experience at developing brand and marketing visions and strategies aligned to enterprise business plans combined with excellent commercial understanding. Developing affordable, value adding marketing initiatives that drive business development, improved market share and increased returns on investments. Ensuring that the brand for existing and new launches aligns to the enterprise vision and customer, client value and quality perception.
Excellent leadership and team management skills combined with expert technical knowledge and experience. The ability to quickly integrate and add value to a business, ensuring that brand and marketing spend directly correlates to business growth through strategically planned and meticulously executed branding, creative advertising, marketing and media strategies aligned to the corporate objectives and organisational goals. Ensuring that the changing commercial and consumer environments are understood as strategies are developed and executed. Managing agile change as required in campaigns, working closely and collaboratively with the board and business development directorates to develop leads, opportunities and convert through clearly distinguished value propositions.
A strategic problem solver that combines imagination, creativity and innovation to drive measurable and consistent business results.
Experience across government bodies, FMCG, Retail and technology service providers including SaaS and PaaS services. Successfully developing brand and business growth through effective campaign strategies including new company and product launches. Examples of contribution include lead generation growth by 344% and increasing average contract value by 130%. Launching a new technology start up, to achieve 200% of its first-year target in year one, exceeding growth by £4m during COVID-19. Supported market growth for Hamleys during significant periods of retail change and competition, successfully launching over 100 new stores, developing 18 new foreign markets and growing revenue by 38%.
I worked with Simon for about 5 years in my capacity as Senior Copywriter and then, later on, as Head of Design at BrandBoxMedia.
I found Simon's quality of work, work ethic and all round contribution to larger marketing goals of the company both exemplary and invaluable.
Simon brings a fresh approach to marketing and he follows through from concept to completion. I worked closely with him on planning and executing campaigns (digital and traditional) which led to me recommending him as my successor in the Head of Design position when time came for me to move on.
I have no hesitation recommending Simon to any company. He will be an asset and he will add value wherever he goes.
- Brandon Faber (Group Marketing Manager: incuBeta Group - 0 (+27) 83 785 2475)
|Staff Training & Development|
|HTML 5 Upgrade
2012 | Leading Edge
|Digital Marketing Strategy DMMA
2012 | Blue Magnet Digital Solutions
|Advanced Multimedia & Digital Graphic Design
2003/04 | Allenby Campus Allenby Campus ACRED The Bournemouth & Poole Design School (U.K)
|Digital Graphic Design
2002/03 | Allenby Campus Allenby Campus ACRED The Bournemouth & Poole Design School (U.K)
|IEB Matric Certificate
1997/2001 | Cornwall Hill College
Apr 2021 - Dec 2021 | Openview - Powered by VTUK
|Brand and Marketing Director
Sep 2020 - March 2021 | Physical2Digital
|Senior Brand Design Manager
Feb 2018 - Sep 2020 | Hamleys of London
|Senior Creative Designer (Marketing Portfolio)
Dec 2016 - Nov 2017 | Ingram Micro
|Studio Supervisor / Senior Designer
Jan 2016 - Dec 2016 | Maplin
|Head of Design / Senior Designer
Oct 2008 - July 2015 | Vip247
|Senior Digital Designer
2006 - 2008 | Wrayhaus Studios
|Director / Designer
2005 - 2006 | Media 5 / SKD Simon King Designs
2004 - 2005 | BrandBox Media
2003 - 2004 | Cybertrenz / JD Consulting
|Average Contract Value increase of 130%
2021 | Openview -Powered by VTUK
|Lead Generation growth of 344%
2021 | Openview -Powered by VTUK
|67% of the 5-year plan in less than a year
2021 | Physical2Digital
|100+ New Stores
2020 | Hamleys
|Double-Digit Market Shar Growth
2017 | Ingram Micro
|20% Growth in Revenue
2016 | Maplin
|Brand and Design function into Profit Centre
2015 | VIP247
|Esteemed Worldwide Branding Member
2014 | VIP247
|Youngest Head of Design in the Company History
2009 | VIP247
|Graduated Top 3 of my class with a Distinction
2003 | Allenby Campus
|Graduated with a Distinction
2002 | Allenby Campus
| International Examination Board Certificate
2001 | Cornwall Hill College